In addition, Mr Liu had served on the Board of Directors of the International Association of Exhibitions & Events (IAEE), based In Dallas, USA from 2002 to 2007. In recognition of his leadership in the global exhibition industry, the IAEE had bestowed the prestigious "Chairman's Award" on Mr Liu at its Annual Meeting in San Diego in 2006.
Presently, Mr Liu chairs the IAEE Asian Exhibition Council, which comprises some 45 captains of industry from Australia, China, India, Korea, Singapore Thailand and the USA.
Similarly, in appreciation of his advice and significant contribution to the Chinese exhibition industry, the China Council for the Promotion of International Trade (CCPIT) Headquarters had appointed Mr Liu as an Advisor, Exhibition Industry, in 2004.
And, in honour of his long and distinguished services in the Tanjong Pagar GRC (Queenstown) constituency, the Singapore Government honoured Mr Liu with the Pingkat Bakti Masyarakat (PBM) national award in 1999. Mr Liu is presently a Patron of the Queenstown Citizens Consultative Committee (CCC).
In the same year, Mr Liu was also appointed by the Republic of Cote d'Ivoire (Ivory Coast) as its Honorary Consul in Singapore. In acknowledgement of his sterling services, the Ivorian Government has just decorated Mr Liu with a "Chevalier (Knighthood) of National Order" by its Foreign Minister, Mr Youssouf Bakayoko on 7 March 2008, during his first official visit to Singapore.
And in cognisance of his outstanding contributions to the marketing profession, the Marketing Institute of Singapore (MIS) has also conferred a Fellowship on Mr Liu at its 35th Anniversary Dinner held on 13 March 2008.
Academically, Mr Liu holds several degrees and diplomas including a Master of Business Administration (MBA) from Brunel University, United Kingdom and a Diploma in Management Studies from The University of Chicago, Graduate School of Business, USA.
Apart from being a frequent speaker at MICE conferences throughout the world, Mr Liu is the principal instructor for the professional exhibition courses for SACEOS and IAEE in the Asia Pacific region.